MENA Unleashed

MENA Unleashed

From Megaprojects to Megabytes: Saudi Arabia’s Tech Pivot

TikTok appears to offer a more lucrative return for the Kingdom than Vision 2030 megaprojects, prompting a pragmatic positioning amid US–China tech rivalry.

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Zayna and Ahmed
Sep 18, 2025
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Image: Arab News

On 11 September, TikTok’s socio-economic impact report, produced with Redseer Strategy Consultants, revealed a $1 billion contribution to Saudi Arabia’s GDP and support for over 25,000 jobs. This coincides with setbacks for Crown Prince Mohammed bin Salman’s Vision 2030, notably an $8 billion writedown by the Public Investment Fund (PIF)…

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